About Us
The New Wave of Entertainment
PADO SORI FILMS is a creative production company based in New York, specializing in commercial campaigns, branded content films, and music visuals.
We believe in:
Spectacle—cinematic visuals that command attention.
Storytelling—innovative ideas that define a brand’s voice.
Synthesis—where vision is realized with precision, from concept to final frame.
Founder & Director
Daehoon “Peter” Chung is a film director & producer originally from Seoul based in NYC. With a colorful, stylistic approach rooted in narrative filmmaking and visual comedy, he channels his creative expertise into directing viral short-form cinematic content for brands, creators, and artists across the globe.
He has directed numerous award-winning commercials for brands and music videos for artists. His music video “Under The Crosswalk Lights” premiered through “Beyond The Short” and won "Best Music Video" at the New York Shorts International Film Festival. His commercial “Arkyve: Don’t Mess With My Sh!t” was selected as part of the “In The Making, Long List” category at the 1.4 Awards.
As a producer, he has written and produced a $1.5M musical theater production for the Republic of Korea Army titled Stand Or Die, which starred K-pop star Sunye and K-Drama star Elijah Lee, touring major cities in Korea. He has produced the short films: Truths from a Corporate Sellout starring Clara McGregor and Dylan Douglas, and Certain Thomas alongside Oscar-shortlisted producer Scott Aharoni.
